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Videos

IoT and market research (Spanish)

The Internet of things (IoT) has disrupted several industries in the recent years. Logistics, medicine, manufacturing, and much more but market research is not one of them. Several reasons explain this, but the main reason is that the data required...

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Authors: Jorge Andrés Mendez, Ricardo Velasquez
Company: Synapsis
May 14, 2018
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Citation

Mendez and Velasquez (2018a, May 14). IoT and market research (Spanish). ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/iot-and-market-research-spanish-


Videos

How the IoT will save the planet

Yes, we can save energy by rolling out smart meters. This can be proven scientifically, using the whole array of old and new data science techniques: sampling, imputation of missing values, bayesian modelling, random forests and algorithms. How do...

Catalogue: Congress 2017: Visionary
Authors: Laurent Florès, Antoine Moreau
November 27, 2017
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Citation

Florès and Moreau (2017a, November 27). How the IoT will save the planet. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/how-the-iot-will-save-the-planet-9185


Videos

The Internet of Things

The Internet of Things (IoT), the network of physical objects that contain embedded technology to communicate and sense or interact with their internal states or the external environment, has quickly become a hot topic for 21st century businesses and...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Author: Miguel Ramos
Company: Forsta
June 15, 2016
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Citation

Ramos, M. (2016a, June 15). The Internet of Things. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-internet-of-things


Videos

The Internet of Things will make the connected life a reality

In "The Fearless CEO" issued by Hoggett Bowers, they quote the CEO of a global consumer food business. In response to the explosion in mobile media, technology and resultant changes in consumer and retailer behaviour he said his goal was to be a...

Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Chris Riquier, Matthew Smith
Company: KANTAR TNS Malaysia
June 15, 2015
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Citation

Riquier and Smith (2015a, June 15). The Internet of Things will make the connected life a reality. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-internet-of-things-will-make-the-connected-life-a-reality